January Webinar
STR’s Canadian Hotel Industry Outlook for 2025

Please join STR’s Emile Gourieux for an in-depth look at the most recent hotel performance across Canada and projections for the coming year. Will ADR continue to grow? Will we see much-needed improvement in Group and Business travel? What are industry leaders expecting for traveller behaviour over the next year? Success is in the numbers, so be sure to join us for a deep dive into the data.
January 23, 2025
2:00 – 3:00 P.M. EST
HAC’s Strategic Plan – Leading Forward: 2030
Our industry is moving faster than ever. Markets are fluctuating. Talent pressures are intensifying. Global competition is redefining the playing field. But this pace also brings advantage—fresh openings, bold innovations, and momentum for those prepared to adapt. In times like these, purposeful direction matters. HAC is pleased to share HAC’s new Strategic Plan, Leading Forward: 2030, which d...
Read MoreThe Hotel Association of Canada (HAC) is pleased to announce that Mandy Farmer, CEO of Accent Inns Inc., has been appointed Chair of the HAC Board of Directors ...
Read More
📅 Date: January 27⏱ Time: 1:00 – 1:30 p.m. ET As part of the national No Room for Trafficking initiative, the Hotel Association of Canada is hosting a fr...
Read More
HAC, with partners including the Tourism Industry Association of Canada (TIAC) and Meetings Mean Business Canada, led a joint letter to Prime Minister Mark Carn...
Read More