January Webinar
STR’s Canadian Hotel Industry Outlook for 2025

Please join STR’s Emile Gourieux for an in-depth look at the most recent hotel performance across Canada and projections for the coming year. Will ADR continue to grow? Will we see much-needed improvement in Group and Business travel? What are industry leaders expecting for traveller behaviour over the next year? Success is in the numbers, so be sure to join us for a deep dive into the data.
January 23, 2025
2:00 – 3:00 P.M. EST
Government Responds to Rural Workforce Pressures
The Government of Canada has announced new Temporary Foreign Worker Program (TFWP) measures. This is a direct response to concerns Canada’s hotel industry has raised with government. The new adjustments, including an exemption on TFW caps for seasonal tourism positions, provide additional support for employers in rural communities and recognize the workforce realities facing hotels and touris...
Read MoreMarch 5, 2026 – Toronto, ON Today, Beth McMahon, President & CEO, announced a bold new era for the national voice of Canada’s hotel sector: the Hotel...
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HAC continues to bring the hotel industry’s voice to federal consultations and parliamentary studies - advocating for practical policies that support workforc...
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February 19, 2026 — On National Human Trafficking Awareness Day in Canada—and throughout the year—Canada’s hotel industry is united in taking action to ...
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