How Green Key Global Strengthens Hotel Performance
Driving Efficiency and Sustainability in Canada’s Hotel Industry
Sustainability is no longer optional — it is a competitive necessity. Guests and corporate clients increasingly expect hotels to demonstrate environmental leadership, while operators continue to seek ways to improve efficiency and reduce costs.
That’s why the Hotel Association of Canada has partnered with Green Key Global to provide hoteliers with a trusted certification framework that delivers measurable business results.
How certification supports hotel performance:
- Increased visibility: Certified hotels are automatically listed on leading Online Travel Agencies (OTAs), expanding reach and driving bookings.
- Access to corporate business: Third-party certification strengthens RFP submissions, helping hotels secure more corporate travel contracts.
- Reduced operating costs: Proven processes and guidelines improve energy, water, and waste management — reducing costs and boosting efficiency.
Endorsed by Booking.com and trusted worldwide, Green Key Global’s Eco-Rating Certification is an award-winning, third-party verified standard. For hotels beginning their sustainability journey, Green Key Ready offers a guided entry point.
Across Canada and globally, more hotels are adopting Green Key certification to meet guest expectations, strengthen competitiveness, and demonstrate sustainability leadership.
HAC’s Strategic Plan – Leading Forward: 2030
Our industry is moving faster than ever. Markets are fluctuating. Talent pressures are intensifying. Global competition is redefining the playing field. But this pace also brings advantage—fresh openings, bold innovations, and momentum for those prepared to adapt. In times like these, purposeful direction matters. HAC is pleased to share HAC’s new Strategic Plan, Leading Forward: 2030, which d...
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