Hotel Association of Canada Appoints Digital Communications and Member Relations Specialist

The Hotel Association of Canada (HAC) is pleased to welcome Elizabeth Smith as Digital Communications and Member Relations Specialist. An accomplished public relations and brand experience specialist, Elizabeth joins the Association with six years of professional experience in strategic communications.

Press Release

HAC’s Strategic Plan – Leading Forward: 2030

Our industry is moving faster than ever. Markets are fluctuating. Talent pressures are intensifying. Global competition is redefining the playing field. But this pace also brings advantage—fresh openings, bold innovations, and momentum for those prepared to adapt. In times like these, purposeful direction matters. HAC is pleased to share HAC’s new Strategic Plan, Leading Forward: 2030, which d...

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Mandy Farmer Appointed Chair of The Hotel Association of Canada

The Hotel Association of Canada (HAC) is pleased to announce that Mandy Farmer, CEO of Accent Inns Inc., has been appointed Chair of the HAC Board of Directors ...

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No Room for Trafficking: From Commitment to Action (Free Webinar)

📅 Date: January 27⏱ Time: 1:00 – 1:30 p.m. ET As part of the national No Room for Trafficking initiative, the Hotel Association of Canada is hosting a fr...

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Senate Inquiry Highlights the Nation-Building Value of Tourism

On November 18, 2025, Senator Karen Sorensen introduced Senate Inquiry No. 8: The nation-building value of tourism in Canada — drawing national attention to t...

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