HAC Welcomes Alison Evans As Interim President

The Hotel Association of Canada (HAC) is pleased to announce Alison Evans as Interim President. Evans fills this appointment as Susie Grynol, President of HAC, prepares for maternity leave in August.

Evans has more than 20 years’ experience representing the interests of higher education, health, global change, high tech, and agriculture – managing portfolios which have included government relations, strategic communications, social responsibility, business development, marketing, R&D, and partnerships.

Press Release

Hotel Association of Canada Rebrands as Hotels Canada, Marking a New Era for the Industry

March 5, 2026 – Toronto, ON Today, Beth McMahon, President & CEO, announced a bold new era for the national voice of Canada’s hotel sector: the Hotel Association of Canada is introducing a new name and brand identity—Hotels Canada. The new name and brand identity reflect a modern, united, and forward‑looking hotel industry. Hotels Canada captures the economic leadership and growt...

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Advancing the Hotel Sector’s Agenda: HAC Champions Industry Priorities in Ottawa 

HAC continues to bring the hotel industry’s voice to federal consultations and parliamentary studies - advocating for practical policies that support workforc...

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2026 National Day for Human Trafficking Awareness: Joint Statement from Canada’s Hotel Associations

February 19, 2026 — On National Human Trafficking Awareness Day in Canada—and throughout the year—Canada’s hotel industry is united in taking action to ...

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HAC’s Strategic Plan – Leading Forward: 2030

Our industry is moving faster than ever. Markets are fluctuating. Talent pressures are intensifying. Global competition is redefining the playing field. But thi...

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