#HotelWorkLife

An industry-wide campaign to spotlight the stories that make our industry extraordinary. It’s all about the real people behind the scenes, sharing their unique experiences in hotels across Canada.

This initiative builds on the success of our earlier efforts to highlight the incredible stories within our industry. In Phase 1, we launched a paid campaign targeted at youth between 18 and 24, featuring young workers who shared why they love the hotel industry that reached 7 million views. Now, the #HotelWorkLife campaign builds on that momentum with an organic campaign that invites the viewers behind-the-scenes with hotel workers who love their jobs.

u003ciframe width=u0022374u0022 height=u0022664u0022 src=u0022https://www.youtube.com/embed/GipplLIhnWou0022 title=u0022Spend a day (off) with me… as a Marketing u0026amp; Reservations Coordinator at a hotel in Whistleru0022 frameborder=u00220u0022 allow=u0022accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-shareu0022 referrerpolicy=u0022strict-origin-when-cross-originu0022 allowfullscreenu003eu003c/iframeu003e

#HOTEL WORK LIFE

Ambassador Stories: Real Voices from the Industry

We’ve worked with hotel industry ambassadors from across Canada to capture their behind-the-scenes experiences. Watch and share these incredible stories that highlight the unique opportunities in the hotel industry:

Resources

HAC Member Participation Toolkit

The #HotelWorkLife campaign is a nationwide initiative showcasing the incredible stories of hotel employees across Canada. This campaign is designed to celebrate the variety of careers within our industry and to inspire the next generation of hospitality professionals. We invite your team to participate and help amplify these stories across social media and beyond.

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Recent News

Hotels Canada’s 2026 Annual Workforce Report

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March 5, 2026 – Toronto, ON Today, Beth McMahon, President & CEO, announced a bold new era for the national voice of Canada’s hotel sector: the Hotel…

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