A 5-Point Plan to Bridge the Hotel Industry Through COVID-19

Canada’s hotel industry was vibrant and thriving before COVID-19, and it will come back strong when normal travel patterns resume. Throughout the pandemic, the hotel industry supported Governments and communities serving as a safe place for:

  • front line workers to self-isolate;
  • repatriated Canadians to self-quarantine;
  • vulnerable Canadians to take shelter; and,
  • non-COVID-19 patients to recover We were there for our communities. from surgery.

We are a regulated, professional industry that is deeply committed to health and safety measures. Enhanced safety protocols and systems have been implemented in hotels across Canada to keep both guests and employees safe.

The industry will see a protracted recovery in the face of continued and required travel restrictions and limits on mass gatherings, but with the Government’s support, we can chart the sector’s return as the critical infrastructure it is in every community in Canada.

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HAC’s Strategic Plan – Leading Forward: 2030

Our industry is moving faster than ever. Markets are fluctuating. Talent pressures are intensifying. Global competition is redefining the playing field. But this pace also brings advantage—fresh openings, bold innovations, and momentum for those prepared to adapt. In times like these, purposeful direction matters. HAC is pleased to share HAC’s new Strategic Plan, Leading Forward: 2030, which d...

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Mandy Farmer Appointed Chair of The Hotel Association of Canada

The Hotel Association of Canada (HAC) is pleased to announce that Mandy Farmer, CEO of Accent Inns Inc., has been appointed Chair of the HAC Board of Directors ...

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No Room for Trafficking: From Commitment to Action (Free Webinar)

📅 Date: January 27⏱ Time: 1:00 – 1:30 p.m. ET As part of the national No Room for Trafficking initiative, the Hotel Association of Canada is hosting a fr...

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Senate Inquiry Highlights the Nation-Building Value of Tourism

On November 18, 2025, Senator Karen Sorensen introduced Senate Inquiry No. 8: The nation-building value of tourism in Canada — drawing national attention to t...

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