HAC Launches #VoteFairRules Campaign

On July 17, the Hotel Association of Canada (HAC), joined by the Ottawa Gatineau Hotel Association (OGHA) and the Association Hôtellerie Québec (AHQ), held a press conference to launch its election platform and call on all federal parties and candidates to modernize Canada’s outdated tax laws and regulations for digital platforms like Airbnb.

The industry’s call was observed in major news outlets across the country, including CBC, CTV and City News, and several of Ottawa’s top political news outlets including iPolitics, and the Evan Solomon Show. The announcement earned more than 100 online news stories and was broadcasted on more than 100 news television and radio shows, grossing 35 million impressions in the first 24 hours of the news cycle and valued well beyond $200,000 in advertising value equivalent. HAC will be monitoring the response from Federal candidates and hopes to see party candidates incorporate this as an election platform issue over the months ahead.

COVERAGE HIGHLIGHTS:
Hotel Association of Canada Rebrands as Hotels Canada, Marking a New Era for the Industry

March 5, 2026 – Toronto, ON Today, Beth McMahon, President & CEO, announced a bold new era for the national voice of Canada’s hotel sector: the Hotel Association of Canada is introducing a new name and brand identity—Hotels Canada. The new name and brand identity reflect a modern, united, and forward‑looking hotel industry. Hotels Canada captures the economic leadership and growt...

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Advancing the Hotel Sector’s Agenda: HAC Champions Industry Priorities in Ottawa 

HAC continues to bring the hotel industry’s voice to federal consultations and parliamentary studies - advocating for practical policies that support workforc...

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2026 National Day for Human Trafficking Awareness: Joint Statement from Canada’s Hotel Associations

February 19, 2026 — On National Human Trafficking Awareness Day in Canada—and throughout the year—Canada’s hotel industry is united in taking action to ...

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HAC’s Strategic Plan – Leading Forward: 2030

Our industry is moving faster than ever. Markets are fluctuating. Talent pressures are intensifying. Global competition is redefining the playing field. But thi...

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